Learn the Big Mac lessons on how to scale efficiently and effectively
When we think about businesses that scale effectively, it is worth taking a look at one of the most scalable business of all
For it doesn’t matter what sector of industry you are in or whether you like them or not, the global burger chain has
consistently demonstrated an unparalleled ability to scale out effectively with around 40,000 stores in more than 120 countries.
The driving force behind McDonald’s growth was Ray Croc, whose insights are still relevant as you consider how to grow your
"You must perfect every fundamental of your business if you expect it to perform well," he said.
A big part of the plan was this: "Our aim was to ensure repeat business based on the system’s reputation rather than on the
quality of a single store or operator."
These classic principles are at the core of any growth business that scales: efficient processes, a seamless end-to-end ecosystem,
automation of manual tasks, data-driven decision-making leading to consistency of action.
Microsoft Dynamics 365 can support you in that growth.
As you begin on the journey of digital transformation to scale up your organisation, it is worth thinking about how you can
scale up effectively by using cloud-based systems such as Dynamics.
Minimum fuss, maximum efficiency
Dynamics can scale from a staff of 10 to more than 10,000, enabling you to grow with minimum fuss and maximum efficiency.
It can make sure that you track business processes and never have different departments using different systems and incompatible
You want your people to be able to capture information once, "pass the baton" of information and documents with automated
dashboards and reports that give everyone access to the right data at the right time.
Consistency and commonality in your systems enables staff to act swiftly and decisively, putting customers first and driving growth.
Having effective systems and processes is not a sign of a rigid company, but one that is able to pivot quickly, make brave decisions
and move forward aggressively and thoughtfully.
Croc said: "Take calculated risks. Act boldly and thoughtfully. Be an agile company."
That agility comes from having a technology foundation, a platform such as Microsoft Dynamics 365, which scales to whatever
size you aim to get to.
Not all companies can be like McDonalds or even want to be. But building your fundamentals with an eye to scaling up has
never been more vital.
Learn more about how Solutions Shared can help you use Microsoft Dynamics 365 to transform your business here.
For more information on how Microsoft Dynamics 365 and Power Apps can help you scale effectively, contact us here.
About the Author
Founder | Business Solution Consultant, Solutions Shared Ltd